Creating a Digital Benchmark: How We Developed the Website for India’s Top SEO Training Institute
Initial Challenges
When Creating a Digital Benchmark: How We Developed the Website for India’s Top SEO Training Institute approached us in early 2021, their website had:
- No centralized platform for offering digital marketing services and online courses.
- Difficulty in capturing leads and converting them into clients or students.
- Limited global visibility for the course modules and services.
- No automated system to handle student queries, course content, and lead tracking.
Our Developmet Strategy (Summary)
Our Solution
- We developed a high-performance WordPress website that acts as a unified platform for both service delivery and online education. The site was tailored to meet dual goals—lead generation for digital services and course enrollment for digital marketing students.
Key Features
- Landing Pages for each service (SEO, SMO, PPC, etc.) to maximize lead conversions.
- Online Course Section with course descriptions, curriculum, and enrollment CTA.
- Optimized SEO structure and performance for global discoverability.
- Lead Capture Forms with email and WhatsApp integration.
- Blog and news sections to keep content fresh and improve organic reach.
- Mobile-responsive and performance-optimized for all screen sizes.
Key Achievements
500% increase in monthly lead inquiries through service pages.
Expanded online reach, now attracting global student enrollments.
Seamless integration of services and online education on a single platform.
Built on WordPress with secure and scalable code architecture.
Strengthened long-term partnership between Pankaj Kumar SEO and Acnosoft.
Project Summary
Through a strategic and performance-driven WordPress solution, we helped Pankaj Kumar SEO scale his digital marketing services and online training business globally. The platform now serves as a powerful business and education hub, generating leads and creating digital marketing professionals across borders.

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